Snapchat Speech or Presentation Example | Topics and Well Written Essays - 750 words

Snapchat - Speech or Presentation Example Technology defines the collection and adoption of knowledge tools, equipment, and machines to address various issues in the modern world. The recent technological developments rely on the technological experiences of the past since technological development is a continuous process that depends on industrial growth. The internet, mobile phones, printing press, networking, and improved software define the recent technological developments (Eastern Mennonite University, n.y). The world is using the scientific and technical knowhow derived by technological developments to address the goals and needs of the users. It may also relate to the use of a new concept, design, or technological tool for specific cases. Indeed, the recent technological developments apply in the design, modification, machinery, techniques, and technological tools, and improvement of an organization (Eastern Mennonite University, n.y). Various reasons enhance the growth use for technological development. Indeed, the recent industrial development has fostered technological development by offering the required tools and knowledge (Healy, 2014). The need for social networking that defines a simpler, quick, and convenient mode of communication has led to internet growth. Another factor that motivates the growth use for technological development is the increased popularity of E-commerce, E-learning, and E-marketing. Indeed, the continued dependency on computers to perform various tasks enhanced the growth use for technological development. The government is equally investing a lot of resources in technological research, which is enhancing innovations, and improvements in technology. Moreover, the continued need to establish global communication and networking systems to develop easier and effective communication and interactions enhanced the growth use for technological development. The challenges faced in different fi elds like medicine, manufacturing, and science led to the growth

Let the Punishment Fit the Crime Essay Example for Free

Let the Punishment Fit the Crime Essay If you can’t do the time don’t do the crime or how about let the punishment fit the crime. These two statements have been around for years. If someone commits a crime they should be punish but to what extent? Should similar crimes be dealt with the same? Such as if a person had a small amount of marijuana for personal use in a car at school, or they had an ounce of marijuana in their vehicle in a school zone. Should the law treat these incidents the same? Or should they treat these cases differently? Some people believe you should be sentence to a mandatory jail term no matter what crime you commit. They feel this will deter people from committing crimes. Others feel criminals are doing too much time for mostly none violent criminal activity which put a strain on entire communities. This debate has been brewing for years. Are mandatory minimum sentences doing more harm than good? The movement to establish mandatory minimum sentences for drug related offenses began in the early 1950†s and gained momentum in the early 1970s (Carrillo, 2000). At this time the judge had the discretion of giving the defendant a mandatory sentence or a more lenient sentence. In 1986 the law was changed were as the judge lost the power to make a choice in the length of a sentence he or she could impose on an offender. They had to follow strict sentencing guidelines which some judges was even oppose to. The main reason for the mandatory minimum sentences during the earlier stages in the game was due to the growing drug trade. This was a losing effort by law enforcement to stop the trafficking of drugs into the United States. In the eyes of many this obviously didn’t work. As time went on the drug trade became bigger and better with more sophisticated technics and more potent drugs.

Philip Larkin Poetry Analysis

Philip Larkin Poetry Analysis Introduction Meaning of the Term Movement The Movement is related to the work and concept of a group of poets of the nineteen-fifties entirely. The poets were Donald Davie, Kingsley Amis, Thorn Gunn, and many more. Philip Larkin (1922-1985), who was also one of the poets greatly believed to be closely related to it. These poets believed to have casted a rebellion against the raised romanticism and sensuousness from the nineteen-thirties to nineteen-fifties. The work of these poets was regarded and regarded as victorious of common sense and clarity over obscurity and mystification. It was regarded as a verbal restraint over stylistic excessive. Philip Larkin subtly deflates the familiar romantic childhood idyllic associated with other writers such as D.H. Lawrence and Dylan Thomas. Such characteristics were a source of enduring popularity for readers of that time. Stark and Naked Realities in Philip Larkins Poetry The nineteen-fifties was filled with a time when the universal attitude of the people and the writers was highly anti-romantic and largely anti-heroic. The World War II had come to a halt in 1945 and the euphoria caused over the defeat of the Nazi including fascist nations, and also of imperialist Japan too soon ended.This gave ways to a feeling of despondency and rejection over the impairment which even the victorious Allies had to suffer in great. Worldly, the Germans bombing raids over Britain had inflicted enormous damage on the country including the territories and thousand and millions of lives had been already lost. As a result, there was an air of disillusionment and disenchantment among the commoners as well as among the writers, poets, authors and artists of that time. A writer like Philip Larkin was more committed to a realistic and naturalistic display of life and the actual conditions of life over the country could not have contributed a romantic a real halo or a heroic quality to the life which he necessarily depicted in his poems. The city was clearly more than a place of comic disparagement for this writer. He could not have really portrayed heroes andtheir heroismon the face of the miseries, constraints and the financial problems which the country was experiencing at that time. The Welfare State was established but the results of that were not to satisfying and comforting. It had been accepted by many critics through their criticisms that the poets of that time during Movement did not at all existed as a literary group. But it has also been acknowledged that these poets basically operated in a significant cultural and social influence. The Movement was the product of the specific views about both literature and society and it in its turn helped to establish and to circularize and comment on such views. Philip Larkin wanted only to show the stark, crude, blunt realities of life in his poems and emerged as an extreme kind of all anti-heroes. He mocked at himself and also mocked at the people as well as the conditions that surrounded him. Wherever he found any chances of reinventing feature in social, economical and political life of the country he did not close his eyes to it but he instead was even keener and gloomily much aware of the sordidness of the commercialized, commodifiedand consumerised society. Many of his poems are based on self-awareness and most of them also contain also sharp criticisms on the society encompassing him. The unwillingness to tell lies, accuracy and fidelity to the actual state of affairs were the three most governing principles of Philip Larkins poetry. His poetry is truthful, and he does not try to impart any glamour or glitter to life as he saw it. He does not try to romanticize human relationships, not even the love relationship between men and women . To conclude, he does not depict himself as main protagonist of any sort and he does not depict any heroic individuals with codes of honor as seen in Greek literatures. In his poetry,there are no warriors and no knights-at-arms in his poetry. There are also no Romeos and Juliets of Shakespeare in his poetry. There are no war-like deed in his poetry, and there is no tendency at all forthe glorification of human beings or human relationships. We observe much of stark and naked realities in his poetry. CONTENT No Romance for Larkin in Love and Marriage An Arundel Tomb'(published in 1964) is a poem consisting of 7 verses with 6 lines each which is about an Earl of Arundel and his Countess or second wife. The poet here recognizes the feelings of mutual attachment between them in a way the sculptor has depicted them as holding hands of each other. But Larkin does not romanticize and bring out the feelings of joyfulness ofthis attachment and bonding between them. In the reversal, he expresses the view that this beautifully holding of hands was necessarily the sculptor’s discovery and not a representation of an actual or momentary moment. Henceforth, Philip Larkin witingly looks at the relationship between the Earl of Arundel and his second wife with the rationality and not emotions. In Dockery and Son .Philip Larkin says that, while a person of his same age had married early in life and has a son. He himself had never married and had no son or daughter. But he does notregard Dockery as high ranking to himself because of this sit uations in life. In other words, he does not comment much on marriage and of children. In Poetry of DeparturesPhilip Larkin expresses a desire to leave and travel but then eventually drops upthis idea or view. He does not romanticize travelling in the name of adventures or the gathering of knowledge its own sake. In all these poems we find Philip Larkin adopting an attitude to the most crucial aspects of life. Love, Relationships, marriage and travel are not in his notions something worth experiencing, rejoicing, marvelous and wonderful. A heroic life is necessarily also a romantic life but Philip Larkin finds no heroism, greatness, magnificense and no romance in love affairs and marriage. Individuals in Larkins Poems in a Heroic Mold The individuals portrayedby Philip Larkin in his poems are certainly in the heroic mold. The main character or the protagonist in his dramatic monologues is the poet Philip Larkin himself. In these poems he does not proclaim himself in any way. And in poems where he portrays some other persons, theyare not presented as a heroic figure. The poem Mr. Bleaney’ which he uses in his other novel as well ‘Jill’the speaker is he himself. Both of them have not been depicted as a figure of heroism in this following poem. Mr. Bleaney is and ordinary kind of manual worker who is modest, humble and unassuming leading a poverty stricken. Philip Larkin speaks about Mr. Bleaneyas an exposing his shallowness and his uninspiring life. But Larkin does not speak of himself in any of such manners. He certainly establishes his superior nature over Mr. Bleaney because of his higher spiritual and intellectual interests but instead he jokes at himself in the same manner while mocking at M r. Bleaney. In fact Philip Larkin irony is often directed against himself only. The poem titled I Remember, I Remember is the most appropriate example. Here he attacks the romantic notions of his childhood which in other poems he has described as a forgotten boredom. The Evangelist in Faith Healing Is Pulled Down from his pedestal In the poem Faith Healing , the Evangelist is not considered as an ideal or rather not been idealized. On the other side, Philip Larkin has given us a satirical picture of the Evangelist. The evangelist is the one who has great strength, courage and a God equal figure in the eyes of his women guests but Philip Larkin drags this false divine power down to the ground from the high pedestal which he occupies in the eyes of his women deities. No heroic attitude towards work In Toads and Toads Revisited, 1954 Philip Larkin does not necessarily permits a heroic attitude towards work and compares it to the Satan described as toad. He does not say Work is worship but rather he says that work is a toad(not wanted) squatting on his life and others. Work is the way which takes a human being to his grave and immortality. Thus Philip Larkin barely adjusts himself to a life of work instead of claiming that work uplifts a man. Nowhere in his work of poetry does Philip Larkin present to our eyes views of a struggle against or a resistance to the misfortunes of life. William Butler Yeats had certainly upholds and applauds the idea of a heroic struggle but Larkin does not do any such thing his poetry. Larkins Unheroic Attitude towards Death Larkin is an anti-hero in its own writing. He does not even adopt a heroic attitude towards death which is the major theme in his poetry. Larkin was haunted, preoccupied with the thought of death itself and in his poems he recollects us of the high inevitability of death. The poems Coming, Going, and Days are about death and the climax and culminate of his treatment of death comes in the poem Aubade. But nowhere does he defies death. He does not follow John Donnes lead where he had said: Death, be not proud . But Larkin does not make any such assumptions. He fears death as he flinches at the thought of death. He certainly does not show any fearlessness and audacity towards death. In one his poem, namely The Explosion which is about British class working people where does he exalts death as a means of bringing honour to a greater extent to the people who were killed in the Explosion or the blast. In general, he harbours the fearfulness of death and immortality. CONCLUSION Elements of Modernism; and Larkins Opposition to Them In his introduction to his anthology The New Poetry (1962), Alfred Alvarez attached the Movement poets of the nineteen-fifties, accusing them of an exaggerated provincialism, insularity, dullness, and a blunt refusal to learn anything from the imaginative excitements and the artistic aims associated with T.S. Eliot and modernism. Philip Larkin was the most distinguished member of the Movement, other names connected with the Movement being Thorn Gunn, Donald Davie, John Wain, D. J. Enright, and Kingsley Amis. Larkin was therefore the chief target of Alvarezs condemnation. In his early poetic career, Larkin had been much influenced by the symbolist poetry of W.B. Yeats but afterwards he rejected Yeats in favour of Thomas Hardy. In other words, from being something of a modernist, he subsequently became a traditionalist, and a critic of modernism. It was as an opponent of modernism that he declared his support to poets to whom technique seemed less important than content, and who accepted the styles and forms which they had inherited and through which they expressed their own content or ideas. It was not simply experimentation which Larkin deplored but the fact that some artists had begun to cultivate a relationship with their material rather than with their audience: and he deplored this fact because such artists in his opinion became easy prey to two principal trends, namely modernism and mystification. He said that his essential criticism of modernism, whether exemplified by Charlie Parker, Ezra Pound, or Picasso was due to the fact that modernism helped people neither to enjoy nor endure this kind of art. Modernist art, he further said, did not have any lasting power. Such art mystified or outraged the p eople. Every modernist in his opinion felt compelled to sink deeper and deeper into violence and vulgarity so far as art was concerned. Furthermore, Larkin seemed to think that modernist art, whether music, painting, or poetry, was complex and difficult to explain. In this view he was right because such modernist works as The Waste Land and Ulysses contain quotations from other texts thereby making themselves into complex and many-layered literary palimpsests. In Larkins opinion this sort of thing had encouraged a view of poetry which was almost mechanistic, namely that every poem must include all previous poems. Larkin held that every poem must be its own sole freshly-created universe and must, therefore, have no belief in a common myth-kitty. Larkin rejected the evolutionary view of poetry adopted and promoted by the modernists. His anti-modernism attracted him to the traditional poets such as Wordsworth and Tennyson. Larkin also admired John Betjeman even though this poet was not directl y associated with the Movement. Philip Larkin has much in common with all these earlier English poets. They all used a moderate tone of voice and accessible language-a language such as men do use. Besides, all these poets were centrally concerned with the relationship between themselves and to the landscapes and they habitually expressed a sense of communion with their surroundings in exalted terms. In other words, they were all intensely patriotic poets. And yet we must acknowledge at this point the fact that, although Philip Larkin has flatly rejected Modernism in theory, he is in practice a remarkably wide-ranging poet whose last volume of poems, entitled High Windows shows distinct modernist and symbolist leaning which he was supposed to have discarded quite early in his career. Nor can we claim that there is no obscurity at all in his poetry. Illustrations of Larkins Rejection of Modernism: His Raw Material We have now to turn to Larkins poetry in order to find out in what way or ways he has rejected modernism in his work. Rejecting the complexity and obscurity of Modernist poetry and rejecting the element of mystification in it. Larking chooses only familiar subjects and matters of daily interest for treatment in his poems. He does not deal with abstractions. He deals with the concrete realities of life. The subjects in his poems relate to common occurrences and daily happenings. In the poem At Grass, he meditates upon a number of retired race-horses whom are a concrete reality which anybody could have witnesses. Besides, anyone looking at those horses would have speculated upon their present status and its contrast with their past glory. There is nothing transcendental about the subject of the poem or Philip Larkins treatment of it even though some critics have said that the poem symbolically deals with human beings in their state of retirement from their life of activity and achievem ent. Lilies on a young Ladys Photograph Album is again a poem in the anti-modernist mode. It has as its theme a contrast between the past glamour and charm of a lady and her present condition. The glamour and the charm have now considerably declined; but the poet still cherishes a memory of them, and treasures them in his heart. Nothing could be more realistic than this contrast and the wistful feelings of the poet. WORK CITED Primary Sources Larkin, Philip. Collected Poems: Philip Larkin London: The Marvell Press, 1988 – The North Ship, London: Fortune Press, 1945 – The Less Deceived. York shire Marvell Press, 1955 – The Whitsun wedding. London Faber, 1964 – High Windows. London Faber and Faber, 1974 Secondary Resources Rajamouly.K. The poetry of Philip Larkin. A critical study, Prestige Books

Truth and Order in Ionescos Bald Soprano Essay -- Bald Soprano Essays

Truth and Order in Ionesco's Bald Soprano      Ã‚  Ã‚   Any sense of order, of sense itself, is shattered and constantly questioned by Eugene Ionesco in his play "The Bald Soprano". A serious challenge is made against an absolute notion of truth. Characters throughout the play, however, continue to struggle to maintain and share a unified and orderly existence. Empiricism is espoused by several characters. They submit that life experience is all that is necessary to establish unshakable order and thus, truth. Mrs. Smith states, "Truth is never found in books, only in life" (29). While this empirical debate underscores the need for an unmediated knowledge of truth, Ionesco simultaneously undermines empiricism as a viable method of attaining it. On a basic level, order diminishes, deteriorates, and virtually disintegrates as the play proceeds.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Empiricism is essentially deductive in nature; a logical premise is established from direct sensory experience. This method calls into question even the most commonplace assumptions. Nothing is accepted as given without sufficient proof. In this manner ordinary events like tying one's shoe or reading the newspaper in the subway are made to seem extraordinary. Each otherwise mundane experience contains a new vitality. Mr. Martin exclaims, "One sees things even more extraordinary every day, when one walks around" (22). The characters seem to lack a certain sense of familiarity (or boredom, perhaps) with such mundane events. Each experience, regardless of size or scope, force the characters to constantly remain in the process of reevaluating and refining the most basic assumptions upon which their lives are based. Mrs. Smith's incessant externalized inner monologue at the open... ...le isolated statements cease to be intelligible. Ionesco's language late in the play is a language of non sequitirs and nonsense. Far from articulating a unified notion of truth, language unleashes the capacity to express a cacophony of voices and viewpoints. Unequivocal statements of any sort become virtually impossible because the power to negate them is embedded in the fabric of language itself. Ironically, as the play reaches its seemingly chaotic crescendo, Ionesco himself seems to submit to some vaguely cyclical notion of order. The dialogue of the players disintegrates and then reintegrates into a single sentence, thus allowing the play to begin again with new faces, but undoubtedly the same dramatic dà ©nouement.    Works Cited Ionesco, Eugene. "The Bald Soprano." Four Plays by Eugene Ionesco. Trans. Donald M. Allen. New York: Grove Weidenfeld, 1958.

Religious Artifact Analysis Essay

The artifact that we intend to examine is the hit song â€Å"King Without a Crown† by the reggae music artist, Matisyahu. This music artist interests us because he is a popular performer who we have listened to voluntarily, with the particular song â€Å"King Without a Crown† ranking in the top 40 songs in America at one point in his career. Additionally, choosing a Matisyahu song is of interest to us as students at the University of Maryland because of Matisyahu’s live performance at UMD last year. Music is a particular form of rhetoric for artists to communicate ideas and inspire their listeners to adopt or understand belief systems. In the case of Matisyahu, the artist sings about his relationship to God and his religion, Judaism while making various references to religious and cultural aspects of his religion. As an Orthodox Jew, Matisyahu provides his audience with music specifically tied to religious belief. However, Matisyahu’s music may be universally enjoyed by people of any religion, as demonstrated by his various appearances on MTV during the time that his single, â€Å"King Without a Crown†, was popularly played on the radio and bought on iTunes. Matisyahu is known for being a Jewish figure in the music industry who is able to incorporate his religious passion to musical talent in a quite unique manner, through the production of reggae songs. Although music is a central part of the Jewish religion, especially in the practice of Orthodox Judaism, reggae music sung in English is an unconventional means of musical expression compared to other types of Jewish music, which include klezmer or traditional singing of psalms in Hebrew. At first glance, we noticed the symbols that Matisyahu uses in his song to represent different experiences in life. For example, Matisyahu incorporates a juxtaposition of darkness and light to demonstrate emotions and situations that are both positive (light) and negative (dark). Additionally, the artist uses much religious jargon, referring to God by the different names that Jewish people use to address a higher being. There is also an element of religion and/or God as a type of source that may protect and help people if they reach out and ask for such assistance, which is a fundamental Jewish belief. Matisyahu alludes to ideas of prayer, belief, and the Messiah, bringing important Jewish concepts to his song in an inspirational way of expressing his love for God. In studying this artifact, we will look at the lyrics of the song, â€Å"King Without a Crown† primarily to analyze the language that Matisyahu uses to communicate his  ideas. Additionally, we will draw upon the images used in this particular song’s music video to complement the lyrics that we study. In order to have a complete understanding of our text, we will research the biography of Matisyahu, including a focus on recent events, such as the scandal that occurred within the religious Jewish community when he shaved off his beard in the fall. Finally, to understand all of the Jewish references that Matisyahu makes in his song, we will research specific Jewish concepts, beliefs, and approaches to religious topics, such as the waiting for the Messiah to come from a Jewish lens. Studying a Matisyahu song is worthwhile because this particular artist is one of the most visible and popular Jewish representatives and role models in the secular world of music production. It is important to note that Jewish people do not exclusively enjoy Matisyahu music. Rather, his songs have been popular throughout America, especially among reggae fans. Especially as Jews are a minority religion in nearly all countries in the world, Matisyahu is a positive representation of Judaism and the Jewish people to the world, working to deconstruct religious stereotypes and serve as an example for devout people of all religions to embrace both their passions and their religious beliefs. Descriptive Analysis Purpose- It’s about the power of trusting G-d in everyday life. also from a Jewish standpoint, it refers to the wait for a Messiah that will come; communicating his dedication to g-d. He is trying to convince his audience to follow that lifestyle Audience- His fans; mostly Jewish listeners now that he is not as famous anymore Controversial- Religious, some people do not share the same beliefs, minority religion, he is Orthodox and was affiliated with Chabbad at the time. He speaks about G-d and there are people who do not believe in G-d. Rhetor’s (Matisyahu) Purpose: â€Å"King Without a Crown† Following listening to Matisyahu’s â€Å"King Without a Crown† and reading its lyrics it seems as though he is referring to someone, use as a model representative of people in general that his targeted audience can relate to, who is lost spiritually and more specifically neglecting/ignoring the Torah. His identity with Chasidism is evident from even first glance at his  everyday attire consisting of a dark hat, matching long dark suit and coupled with the Chasidism orthodox braided hair hanging down from either temple and long beard. When analyzing Matisyahu’s lyrics and his passionate performance of â€Å"King Without a Crown,† it is feasible to argue his ultimate purpose from a rhetorical standpoint is to advocate a more Chasidic expression of faith and encouraging more attention and adherence toward prayer and the Torah. By calling his targeted audience (his fans) to reflect upon their daily lifestyle in contrast with the teachings of the Torah, he brings our attention toward our personal daily conduct and instills his audience members with feelings of personal accountability for each of our actions and the lives we choose to live. Ultimately the song, â€Å"King Without a Crown† is aimed at the nature of altering people’s perception of living a faith-bound righteous life in the eyes of G_d and calls for change in social action, more specifically, our everyday lifestyles and behaviors so that it emulates the Torah’s teachings. s exemplified by his lyrics such as: You’re all that I have and you’re all that I need Each and every day I pray to get to know your peace Wanna be close to you, yes I’m so hungry You’re like water for my soul when it gets thirsty If you’re drowning in the waters and you can’t stay afloat Ask Hasheem for mercy {and} he’ll throw you a rope Encouragement to trust and turn to G_d, not only when we desire something or are in need, but ydaily and it should be reflected by our actions. asking for G_d to help you do so. Apparently Matisyahu was a heavy drug user earlier in his life, and the video and song are obviously an autobiographical depiction of someone who overcame their demons. I have heard a lot of Christians say they like his music. I agree that his music is good†¦ but if someone is looking to Matisyahu as a prophet proclaiming God’s Word, I’m afraid he is very far from it. The title of the song is â€Å"King Without a Crown.† Such a title may sound familiar to Christians. Jesus is often described in such a way. However, this is not at all what Matisyahu is referring to in his song. He continues: If you’re drowning in the waters and you can’t stay afloat Ask Hasheem for mercy {and} he’ll throw you a rope (You’re) lookin’ for help from God; you say he couldn’t be found Searching up to the sky and looking beneath the ground Like a King without his Crown You keep fallin’ down You really want to live but can’t get rid of your frown You(‘re) try(in’) to reach unto the heights and wound bound down on the ground Matisyahu’s King without his Crown is not Christ, it is himself. The chorus of the song reveals more: What’s this feeling? My love will rip a hole in the ceiling (I give/Givin’} myself to you {now} from the essence of my being and I sing to my God, songs of love and healing †¦..I want Moshiach now so it’s time we start revealing Here he depicts the afflicting emotional torment of a spiritually lost and broken soul , and finally comes to recognition that he is powerless without G_d. He’s at the lowest breaking point in his life and surrenders his will to seeking out Moshiach for hope of healing. Matisyahu uses this experience to exemplify the saving strength and power of loving G_d, reinforcing once again, the significance of faith in our lives. Slavery is also a major theme of Matisyahu’s music, and is emphasized in the live version of â€Å"King Without a Crown.† Matisyahu sings of the slavery in which human beings sometimes bring upon themselves through materialism and hubris: â€Å"You’re a slave to yourself and you don’t even know/You want to live the fast life but your brain moves slow/If you’re trying to stay high then you’re bound to stay low/You want G-d but you can’t deflate your ego/If you’re already there then there’s nowhere to go/If you’re cup’s already full then it’s bound to overflow.† â€Å"King Without a Crown† is †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Its widespread popularity is illustrated by the fact â€Å"song has been the band’s biggest commercial success, breaking into the Modern Rock Top 10 and peaking at #7 (citation needed).† When critically analyzing the rhetor’s (Matisyahu’s) purpose and underling significance of his song â€Å"King Without a Crown,† from a theoretical/conceptual perspective; 3 primary inferences can be made. 1.) Observe/abide by the Torah 2.) G_d is all you need 3.) Only lust for salvation; avoid materialism Conclusion Statement: Consider the rhetor’s purpose: 1.) What is the nature – call to action, altering perception, maintain social action? 2.) What was the cost the audience was faced with in terms of the rhetor’s appeals? Reevaluate their faith and lifestyles from a critical standpoint and evaluate the impact faith has to the contribution of our beliefs and actions and recognize what changes must be made for us to fulfill a life in accordance with the teachings of the Torah and walk a path that will lead to heaven and fill the with void/ provide direction in our livees felt by each of us exemplified by â€Å"a King Without a Crown† or in other words without a spiritual beacon to guide/ inspire leadership. The cost at critically in-depth analysis of our life is the resulting uneasines/weariness/ relucantce/ dislike/ unfavorable/ flaws/causes uncomfotableness associated with identifying and accepting our flaws.

Review of Related Literature About School Website Essay

Why do schools have district websites? The benefits include the following: linking schools in the district, developing communication in classes, grade levels, and cultures, encouraging parental involvement, presenting information to visitors about the school and acquisition of technology skills (Miller, Adsit & Miller, 2005). The digital divide holds with it a social justice goal to ensure that students regardless of socioeconomic status have equal access to new technologies both in the form of information and communication. The No Child Left Behind Act (2001), the Enhanced Education Through Technology program identifies among its purpose â€Å"to support local efforts using technology to promote parent and family involvement in education and communication among students, parents, teachers, principals, and administrators† (Education, 2001 p.2). The importance of the Internet as an essential addition to the school landscape is becoming very evident (Hartshorne, Friedman, Algozz one & Isibor, 2006). The elementary process and, in the development of such; teachers need to find new and exciting ways for knowledge attainment. The use of technologies, such as the Internet, allows students to communicate globally, parents to become more involved and provides a place for supplemental curriculum material to be accessed by all persons associated with the educational process. The Internet is an attractive source of information for parents because of its round-the-clock availability, speed, and enormous range of information (Martland & Rothbaum, 2006, p. 839). A high school website can provide a comprehensive illustration of a school’s curriculum, and its development can be a collaborative effort, addressing the goals and needs of different elements within the school (Hartshorne, Friedman, Algozzone & Isibor, 2006).

Free Essays on Sexual Abuse And How It Effects Children As They Become Adults

Sexual Abuse and How It Effects Children as They Become Adults Children are affected in many different ways by sexual abuse. Adults who are sexually abused as children often can’t erase the harm done to their lives, therefore; they may have to receive years of psychotherapy to help counteract the effects of sexual dysfunction, depression, and the sense of low self esteem. First of all try to consider the sexual dysfunction caused by sexual abuse. Often adults who are sexually abused as children may have problems interacting with anyone in a sexual way ever again. Some adults may not want anything to do with sex and they may resist becoming sexually involved with anyone. On the other hand, females who are forced to stimulate a man sexually as a child may not be able to even look at or touch their husband’s penis when they become adults. Some may be confused over the boundaries of behavior, which separates affection, sex, and abuse. As a result, adults who were sexually abused as a child are more likely to experience sexual problems. â€Å"The victim may feel like ‘damaged goods’, which is, feel unworthy of relationships with members of the opposite sex† (Cooney 72). They may also have a negative attitude when being touched by someone due to being abused. Depression plays a big role on how someone is affected by being sexually abused. Children who are sexually abused often go through extensive emotional problems. They may feel like they are carrying around a secret inside of them that they are not able to share with anyone. They may experience overwhelming loneliness or even guilt. Depression may be linked to suicide, drug abuse, and self-abusive behavior. Consequently, many who experience sexual abuse have more bad days than good ones and normally have a bad outlook on life itself. Thus, all people who are sexually abused experience some depression. â€Å"Adults who have been sexually abused as children may also... Free Essays on Sexual Abuse And How It Effects Children As They Become Adults Free Essays on Sexual Abuse And How It Effects Children As They Become Adults Sexual Abuse and How It Effects Children as They Become Adults Children are affected in many different ways by sexual abuse. Adults who are sexually abused as children often can’t erase the harm done to their lives, therefore; they may have to receive years of psychotherapy to help counteract the effects of sexual dysfunction, depression, and the sense of low self esteem. First of all try to consider the sexual dysfunction caused by sexual abuse. Often adults who are sexually abused as children may have problems interacting with anyone in a sexual way ever again. Some adults may not want anything to do with sex and they may resist becoming sexually involved with anyone. On the other hand, females who are forced to stimulate a man sexually as a child may not be able to even look at or touch their husband’s penis when they become adults. Some may be confused over the boundaries of behavior, which separates affection, sex, and abuse. As a result, adults who were sexually abused as a child are more likely to experience sexual problems. â€Å"The victim may feel like ‘damaged goods’, which is, feel unworthy of relationships with members of the opposite sex† (Cooney 72). They may also have a negative attitude when being touched by someone due to being abused. Depression plays a big role on how someone is affected by being sexually abused. Children who are sexually abused often go through extensive emotional problems. They may feel like they are carrying around a secret inside of them that they are not able to share with anyone. They may experience overwhelming loneliness or even guilt. Depression may be linked to suicide, drug abuse, and self-abusive behavior. Consequently, many who experience sexual abuse have more bad days than good ones and normally have a bad outlook on life itself. Thus, all people who are sexually abused experience some depression. â€Å"Adults who have been sexually abused as children may also...

Medicine, The Romans and the ancient Greeks Essays

Medicine, The Romans and the ancient Greeks Essays Medicine, The Romans and the ancient Greeks Essay Medicine, The Romans and the ancient Greeks Essay Essay Topic: History We often take it for granted that doctors can successfully treat most of mankinds diseases. In fact, were usually dumbfounded when they cant. But it wasnt that long ago those doctors had extremely limited knowledge and resources in fighting disease. The people of Ancient Egypt made several major medical discoveries and began treating diseases in a physical manner alongside older spiritual cures. Fuelled by a desire to enter the afterlife Egyptian knowledge of the workings of the body took in new areas of medicine ranging from a basic understanding to the introduction of surgical experiments. Medicine was very important to the Ancient Greek. Medical practice in Ancient Greece, like Egypt, was based largely upon religious beliefs. The Cult of Asclepios grew in popularity and was a major provider of medical care. This cult developed old theories and introduced several treatments not too dissimilar from modern alternative medicines (herbs, spices). Such treatment the Greeks used was the Temple of Asclepios this was a kind of health farm that you see today it included a stadium and this was for exercise to keep you fit and healthy and threw as also a gymnasium. The other buildings there were for religious purposes like the Abaton. This was for the patients to sleep in a warm, quiet area so that the Greek Gods and their healing snakes would visit them. The Asclepion was designed to relax the patients who were sick, injured or the stressed. The Ancient Greeks though made major strides in medical knowledge. The works of Hippocrates (a Greek medical genius) and his followers led to several scientific facts being recorded for the first time he was the first person ever to study the patients he was working with his method: diagnose, prognose, observe and treat. Hippocrates theory of the Four Humours was, for a long time, the basis upon which to develop their medical knowledge. Some of the medical methods we use are based around methods Hippocrates thought all them years ago! Roman medicine was a mixture of new theories and developments of Greek practices. Medicine was improved through the studies of Galen; this was through a desire to maintain a fit and healthy army to keep control of their empire. Medicine in Ancient Rome also brought about some great developments of Public Health facilities. Unlike the Greeks the Roman cities were very large and contained a lot of people, they did this so that communication was good and therefore ideas would spread quickly, but so would diseases. Instead of the Ancient Greeks the Romans had doctors to stop disease before catching it, whereas the Greeks would try to find a cure and they would take their time, the Romans could not afford to do this as they had a big army to look after and they could not risk plagues or other terrible diseases going through their armies. They had developed the Greek ideas of running water and washing thoroughly. The first doctors in Rome were Greek; they were captured in battle after the Roman Empire had now made their move for world domination. As you can imagine the people of Rome didnt like this, as they would feel inferior in medicine. In 46bc Julius Cesar (The Emperor) said that doctors could become citizens of the Roman Empire, as all the doctors in Rome were Greek, this was now an incentive for all Greek people to train as a doctor. The people of Rome didnt like the Greek method of treating the sick as they thought a healthy diet and exercise would not work. Everybody had read about Hippocrates who was a famous Greek doctor and the doctors became more frequent throughout Rome mainly to a shortage of jobs at the Greeks fallen Empire. The Roman population was now around 1million and they now had an independent government. The price for doctors was very high and for people who couldnt afford this they had to prepare home remedies, such as herbs and spices. They realised after a lot of people were becoming ill that they were all living next to a swamp that realised that the swamps were causing this disease that was killing the population, the disease is now commonly known as malaria. To prevent this they built a temple next to the swamp and dedicated this to the god of Fever. They soon noticed that this wasnt working and they decided to drain the pond. This proves that the Romans thought about their methods and questioned them and try to improve them. The Romans were now very wealthy and could afford to train their own doctors although the training was based on the Hippocratic oath deigned by Hippocrates the Greek doctor, but his method did work as not long after the Romans started to design their own instrument for amputations on their patients. They had started to employ Public Doctors these were to make sure the Roman people were all fit and healthy. There were still other method of curing or preventing disease and that was to build temples for the Gods theses were called Asclepions, they were to treat the injured and the unwell. They were also the first people to introduce the Roman baths these were for people to relax and to wash themselves in, they would cost a small amount of money so the baths could be kept clean. It didnt stop there as they invented the first public toilets, these were made to stop the public going to the toilet in the street to stop infection and disease. In Roman times there idea was that prevention was better than cure. but the main reason was that they thought that a bad smell meant that there was disease about and therefore they wanted to stop any bad smell this was also a reason why they built the Asclepions. They built these sacred medical buildings after a plague in 293bc. This is at least one of the similarities of the Greek and Roman medical knowledge. In AD 129-216 the new face of Roman medicine was arriving. Galen was a doctor from the age of 12; he had a very rich family. He met lots of important people and he was taught at the best medical school around in the great city of Alexandria on the mouth of the River Nile (Egypt) where he studied medicine for 10 years. Galen travelled around the Roman Empire finding out about new ideas and cures. He later returned back to his birthplace in Pergamum in 157AD to a job tending to the Gladiators and later in 161AD ha travelled to Rome to work on the Gladiators there. This is where Galen writes hid books about his cures and theories for illnesses. Galen then decides to dissect animals, as he wants to find out more about the human body. He cant cut up a human body, as that is illegal in the Roman Empire even for medical purposes! There was one problem with this method and that was that he thought the animals he was dissecting and looking at their bones were the same as human bones and so he wrote wrong information in his books i. e. he realised that monkeys had 2 jaw bones and so he wrote that humans did as well, but as we well know they do not.

MODULE TITTLE-Substance use and misuse (health) Essay

MODULE TITTLE-Substance use and misuse (health) - Essay Example The Royal College of Psychiatrists has acknowledged the problem and is working collaboratively to bring integrated treatment systems for individuals with co-morbidity problems (Hussein, 2002). Schizophrenia and cannabis abuse. Substance abuse is very prevalent among schizophrenia patients and it has been found that â€Å"the most often misused substances are alcohol and cannabis† (Weinberger and Harrison, 2011, p.123). The first study to find a connection between cannabis use and schizophrenia was done by Andreasson, Allbeck and Rydberg (1987), and this study concluded that there is some incontrovertible association. One estimate is that â€Å"roughly one quarter of patients with schizophrenia spectrum disorders currently use or misuse cannabis† (Weinberger and Harrison, 2011, p.123-124). In an Australian study also, it was found that 40.9% of the 852 schizophrenic patients were having lifelong use of cannabis (Weinberger and Harrison, 2011, p.201). Other research findi ngs have also indicated that â€Å"patients with schizophrenia are more likely to use cannabis than other psychiatric patients or normal† persons (Hall and Pacula, 2003, p.90). A comprehensive study that examined about 4000 studies from around the world has also warned youngsters that using cannabis will make them more vulnerable to schizophrenia (Moore et al., 2007). While exploring this curious connection, researchers have found out that â€Å"cannabis use (induced) psychotic symptoms in adulthood† and resulted in an â€Å"earlier age at onset† (Weinberger and Harrison, 2011, p.124). In many schizophrenic individuals, the â€Å"first social/occupational dysfunction, first negative symptom, (or) first psychotic episode† occurred after the use of cannabis (Weinberger and Harrison, 2011, p.124). Another projection made by a UK study was that â€Å"by 2010, †¦approximately 10% of schizophrenia cases† would be attributable to cannabis misuse (Wei nberger and Harrison, 2011, p.201). As almost all the studies on the connection between cannabis use and schizophrenia have been done taking adult male samples only, all these findings are mostly applicable only to adult males. But it has also been noted that the rate of occurrence of schizophrenia has not increased in proportion with the rate of use of cannabis among young males (Degenhardt, Hall and Lynskey, 2001, pp.32). Opposers of this view, on the other hand have argued that â€Å"in Australia — where marijuana use is heavy among teens — it’s not uncommon for 20 to 30 per cent of new episodes of schizophrenia to be among patients who use marijuana daily or almost daily† (Turning Point Detox, 2011). Why individuals who suffer from schizophrenia misuse cannabis. The question that arises from the above discussion and which is relevant to this study is why individuals suffering from schizophrenia often misuse cannabis. One answer could be that â€Å"sc hizophrenic brains may be more sensitive to toxic influences† (Aronson, 2008, p.480). The impact of cannabis on risk taking behavior is another aspect that needs to be considered as schizophrenic patients most often will be in an abnormal mental state and it will be easy for them to get used to the risk involved in substance abuse. Generally, there has been a controversy raging on whether cannabis use leads schizophrenia or whether schizophrenia prompts an individual to use cannabis. A third possibility including both is also there. One assumption has been

Assignment prompt Example | Topics and Well Written Essays - 250 words - 3

Prompt - Assignment Example Conflict is an essence of the plot. Conflict in a story builds the climax. The stories, â€Å"Two Kinds† and â€Å"Where Are You Going, Where Have You Been?† encompass a struggle, both external as well internal, at the centre of their plots. â€Å"Two Kinds† displays a struggle of a girl and more precisely, a quest for self identity. â€Å"Where Are You Going, Where Have You Been?† captivates a struggle in Connie’s life. The external conflict of Connie is with the society and family. Connie’s odd terms with her family and her mother in particular explains the same. But her internal conflict is severe and with the open ending of the story, it does not get resolved. Joyce actually keeps enough space for the readers to think about the conflicts and the respective resolutions in their own terms. In the story â€Å"Two Kinds†, the climax appears when the final quest for all the attempts to become the piano star starts to come true before Jingmei. The onset of the events preceding the predicament forms the climax of the

The summary of Million Dollar Arm Movie Review Example | Topics and Well Written Essays - 500 words

The summary of Million Dollar Arm - Movie Review Example To finance the trip, training and all the other requirements for the scheme, Bernstein convinces an investor and extremely wealthy business owner, known as Mr. Chang to help them. Bernstein convinces the investor to create and support a show called â€Å"Million Dollar Arm†, which they will use to get the right, skilled players that they are looking for once they go to India. Once the two partners arrive in India, Amit, a local man who likes baseball befriends them and Bernstein hires his as his interpreter. In addition, Bernstein ensures that he goes to India with a major league scout called Ray. Bernstein believes Ray will help him in eliminating through the thousands of candidates who are there to compete. At first, things do not seem to be going as planned. Contrary to his luxurious life that he used to in United States, Bernstein is shocked to see the overcrowded cities in India and traffic that did not seem to end (Million Dollar Arm). The overcrowding and traffic made it harder for the group to move from one city to the next, looking for new players. He also learns that since most of the candidates are cricket players they have different pitching techniques from those of baseball players. In addition getting players who were willing to train and become baseball players within a year was not easy. It was only after a prolonged search he found two young men that were eager to try out the new pitching motions in an entirely new sport. The two new prospects, Dinesh and Rinku are trained by a baseball coach known as Tom House (Million Dollar Arm). Bernstein takes them back home for more training. After training vigorously and participating in different ways when in front of professional scouts and the media from around the world, they fail. The investor almost gives up on Bernstein’s plan, when he learns that the two players cannot

Sexism Essay Example | Topics and Well Written Essays - 500 words

Sexism - Essay Example Women have nothing to prove but there are still several men who believe that women are inferior to men and should be suppressed. This feeling can also be a result of insecurity, several women have the ability to outperform men in almost every field, this is why men feel the need to suppress women. Men make sexist remarks because they believe that women are inferior, Andy Gray’s example is very appropriate here, he thought that a lineswoman can never perform as well as a linesman and this is why he made sexist remarks and was later sacked. Saying anything inappropriate about women is called sexism, for instance several men think that when a woman employee gets promoted she gets her promotion by going out of her ways and giving sexual favors to her boss, this is a fine example of sexism. They use language which is beyond the pale; such things should be kept under perfect control in an organization. Women get raped so frequently in Asian countries, this is because of misogyny. Women haters rape them not for sexual interest but to inflict pain on them. Breaking down a woman physically and psychologically is more often than not the main aim of a perpetrator. Women should be treated fairly and they should be given respect, there is no reason as to why they should not be respected in the society. They have already proved themselves and need not prove themselves any further. Domestic labor is taken for granted; Karl Marx had serious problems with this. He said that women should be paid for domestic labor, women work indefatigably but we fail to acknowledge their contribution. They raise children but do not get enough credit for it. To conclude it is very fair to say that sexism in any form should be discouraged, our society would become so much better should we start treating women with respect. They deserve to be respected and not to be raped and exploited. Andy Gray Sacked (2011).

Federal Express Performance and Strategy Essay Example | Topics and Well Written Essays - 2000 words

Federal Express Performance and Strategy - Essay Example â€Å"FedEx has a unique product line because they offer a wide range of services—FedEx Express, FedEx Ground, etc.—in which their customers can get about anything and everything done. FedEx has a diverse and broad customer base, they are not really aiming towards a certain demographic, but a lot of their services are business related†. (Roger, 2006; Greg, 2007) FedEx is really trying to please everyone, from a person in the business industry to a house wife. The services offered allows anyone in the business industry to send packages anywhere around the world so that can improve their business. Their services also allow a house wife or grandmother to send birthday gifts to their families. With all the services that FedEx offers their consumers, it no wonder why they have competition with UPS, DHL, and the United States Postal Service (USPS). â€Å"UPS is a package delivering company and global provider of specialized transportation and logistics services . DHL is a premier global delivery network by trailblazing express shipping from one country to another†. (Chaffey, 2009) USPS is an independent federal agency that provides mail processing and delivery service for individuals and business in the United States. Even with this tough competition, that has not stopped FedEx from expanding their services worldwide and opening head quarters in Hong Kong, China, that will serve all of Asia; Brussels, Belgium, that will bring services to all of Europe; Dubai, United Arab Emirates, that will serve of all the Middle East and Africa; Miami, Florida, that will serve all of the Latin America and the Caribbean1. With all of these international locations and the head quarte rs in America, it is no surprise that today FedEx Express has the world’s largest all-cargo air fleet, and in a 24 hour period those fleets travel nearly 500,000 miles while its couriers log 2.5 million a day, which is equivalent to 100 trips around the world1. (Chaffey,

Advertising, Sales Promotion or Public Relations Term Paper

Advertising, Sales Promotion or Public Relations - Term Paper Example It is thus important to examine the interaction of these elements and how a company can make a successful marketing strategy by interconnecting the different elements of promotion and marketing. This paper will analyze the significance of advertising, sales promotion and public relations and their role in allowing companies to achieve their organizational goals. Advertising, Sales Promotion and Public Relations Advertising is understood as different forms of paid promotion and communication strategies for products and services. Sales promotion is a marketing tool that is used to increase sale of goods and services in the short term. While advertising focuses on creating a reason for consumers to make purchases, promotion focuses on creating incentives so that consumers make purchases. The incentives for consumers could be in the form of samples, free trial offers, gift coupons and demonstration of products by company representatives. Sales promotion activities are carried out to attr act new customers, give rewards to current customers or to enhance consumption by infrequent users. Sales promotion uses strategies to target customers that are prone to switch brands and these activities are selected in keeping with the over all marketing objectivities of the firm. The selection process of promotional tools considers competitive responses, budget, target audience and the tool’s objective. ... Advertising, sales promotion and public relations play crucial roles in assisting firms to achieve their marketing goals. Advertising is very important for firms in communicating with customers in different ways. Impersonal communication is done through promotions and point of sale practices while personal communication is done through direct person to person contact. Assuming that a buyer is impacted by four sources of information such as media, sales calls, exhibitions and direct mail, it implies that several people in the firm are engaged in influencing purchases. Sales people are not able to come in contact with all people that impact sales decisions but firms get information from different sources. The buying process is considered to be quite complex as there is a great deal of commercial uncertainty relative to the purchase outcomes. Specifications have to be drawn in regard to characteristics of design and processes relating to operating conditions, size, weight, performance e tc. Potential suppliers will provide product details and evaluation plans, and after trials by the firm, the supplier will be selected. Advertisement Goals The uniqueness of any product is determined by its complexity and the commercial uncertainty relative to its purchase outcome. It was believed for several years that advertising is a simple process whereby the firm simply advertised and customers took note of the message and made decisions accordingly in keeping with their aspirations and needs. However, the process is very exhaustive, in that before any objectives can be set for advertising, the firm has to take decisions about advertising

Sexism Essay Example | Topics and Well Written Essays - 500 words

Sexism - Essay Example Women have nothing to prove but there are still several men who believe that women are inferior to men and should be suppressed. This feeling can also be a result of insecurity, several women have the ability to outperform men in almost every field, this is why men feel the need to suppress women. Men make sexist remarks because they believe that women are inferior, Andy Gray’s example is very appropriate here, he thought that a lineswoman can never perform as well as a linesman and this is why he made sexist remarks and was later sacked. Saying anything inappropriate about women is called sexism, for instance several men think that when a woman employee gets promoted she gets her promotion by going out of her ways and giving sexual favors to her boss, this is a fine example of sexism. They use language which is beyond the pale; such things should be kept under perfect control in an organization. Women get raped so frequently in Asian countries, this is because of misogyny. Women haters rape them not for sexual interest but to inflict pain on them. Breaking down a woman physically and psychologically is more often than not the main aim of a perpetrator. Women should be treated fairly and they should be given respect, there is no reason as to why they should not be respected in the society. They have already proved themselves and need not prove themselves any further. Domestic labor is taken for granted; Karl Marx had serious problems with this. He said that women should be paid for domestic labor, women work indefatigably but we fail to acknowledge their contribution. They raise children but do not get enough credit for it. To conclude it is very fair to say that sexism in any form should be discouraged, our society would become so much better should we start treating women with respect. They deserve to be respected and not to be raped and exploited. Andy Gray Sacked (2011).

Advertising, Sales Promotion or Public Relations Term Paper

Advertising, Sales Promotion or Public Relations - Term Paper Example It is thus important to examine the interaction of these elements and how a company can make a successful marketing strategy by interconnecting the different elements of promotion and marketing. This paper will analyze the significance of advertising, sales promotion and public relations and their role in allowing companies to achieve their organizational goals. Advertising, Sales Promotion and Public Relations Advertising is understood as different forms of paid promotion and communication strategies for products and services. Sales promotion is a marketing tool that is used to increase sale of goods and services in the short term. While advertising focuses on creating a reason for consumers to make purchases, promotion focuses on creating incentives so that consumers make purchases. The incentives for consumers could be in the form of samples, free trial offers, gift coupons and demonstration of products by company representatives. Sales promotion activities are carried out to attr act new customers, give rewards to current customers or to enhance consumption by infrequent users. Sales promotion uses strategies to target customers that are prone to switch brands and these activities are selected in keeping with the over all marketing objectivities of the firm. The selection process of promotional tools considers competitive responses, budget, target audience and the tool’s objective. ... Advertising, sales promotion and public relations play crucial roles in assisting firms to achieve their marketing goals. Advertising is very important for firms in communicating with customers in different ways. Impersonal communication is done through promotions and point of sale practices while personal communication is done through direct person to person contact. Assuming that a buyer is impacted by four sources of information such as media, sales calls, exhibitions and direct mail, it implies that several people in the firm are engaged in influencing purchases. Sales people are not able to come in contact with all people that impact sales decisions but firms get information from different sources. The buying process is considered to be quite complex as there is a great deal of commercial uncertainty relative to the purchase outcomes. Specifications have to be drawn in regard to characteristics of design and processes relating to operating conditions, size, weight, performance e tc. Potential suppliers will provide product details and evaluation plans, and after trials by the firm, the supplier will be selected. Advertisement Goals The uniqueness of any product is determined by its complexity and the commercial uncertainty relative to its purchase outcome. It was believed for several years that advertising is a simple process whereby the firm simply advertised and customers took note of the message and made decisions accordingly in keeping with their aspirations and needs. However, the process is very exhaustive, in that before any objectives can be set for advertising, the firm has to take decisions about advertising

Islam, Apostasy and Missions Essay Example for Free

Islam, Apostasy and Missions Essay Sharkey’s Empire and Muslim Conversion: Historical Reflections on Christian Missions in Egypt, Kieser’s Mission as A Factor of Change in Turkey (Nineteenth to first half of Twentieth Century) and Erhan’s Ottoman’s Official Attitude Toward American Missionaries and a chapter from Timothy Marr’s work â€Å"The Cultural Roots of American Islamicism†, are scholarly enterprises that provides a comprehensive details about some historical phenomenon pertaining to Christian Missionaries, Islamic world and American History. All these articles refer to missionaries’ activities in the different geographical region within Islamic world but all these indicate similarities in their social and political orientations, their patterns and procedures and their successes and failures. All the authors have tried to present different aspects of missionary activities in the Islamic world with different approaches of historiography. But mostly all of them have illustrated the Mission’s movements in the Western hemisphere of the Islamic world. Egypt and Ottoman empire during the 19th century and early 20th century with a brief references to other parts of Islamic world (Mostly Sharkey has provided succinct comparisons with Iran, Pakistan and Indonesia etc. ) hither and thither. Their methodology to explore the historical realities, to analyze the issue and to provide judgments remains different. For example, Sharkey like a distinguished historian approaches the question with professional integrity and objectivity and restrains himself from providing sweeping conclusions about the whole scenario that he has analyzed intensively and extensively. He only provides the verified and verifiable arguments in support of his thesis and tries to coverall the aspects of evolution of phenomenon of Mission activity, their triumphs and failures and applies these historical judgments to the contemporary situation and ruling tenet of Clash of Civilization. Whereas Hans-Lucas Kieser arguments lucidly without relying much on primary and secondary sources but sometimes he adopts an authoritative stance over some issue without providing any substantial proof. Although Erhan also mulls over the phenomenon of Missionary activity in the Ottoman Empire but he has considered a specific issue of Ottoman’s official attitudes toward theses Evangelical missions. Other writer like Sharkey and Kieser touch some aspects of Ottoman’s approach and policies toward these missionaries but Erhan discusses these exhaustively along with the diplomatic relations between Ottoman Empire and United States of America in the early 18th century and how these relations affected the American missionaries status in the geographical domain of Ottoman empire. Timothy Marr postulates his theory first and then draws on far-fetched intellectual arguments to support his thesis. He collects all the historical evidences that can support his thesis and arrange them in a way so that they seem converging on a single point i. e. to draw parallels between major tenets of abolitionist spirit with romantic perception of Islamic world. He takes into account the whole Antebellum period. The ultimate purposes of all the articles seem to develop an understanding of the patterns and processes of Evangelical missionaries work in the Muslim world and its implications in the contemporary scenario (except Timothy Marr that analyzes the effect of Ismaicism on antislavery movement in America). Sharkey’s work is of great importance in this regard as its intention is to trace down the roots of Missionary activity in the Anglo-American imperialism and to locate the causes of the origin of post-colonial trend of considering these missionaries as neo-crusaders and proponents of anti-Islamic neo-imperialism by the Muslim masses. Kieser’s article seems to create a justification based on historical facts and figures that Missionaries in the Ottoman empires were â€Å"actors of social and mental change†. He tries to subvert the popular Muslim notion that Christian missionaries were carters of anti-Muslim agenda. Erhan’s â€Å"Ottoman Official Attitudes Toward American Missionaries† give the impression of a complete intellectual exercise to advance some historical findings. All the writers have specified a special period of Evangelical missionary activities in a particular geographical location. Sharkey takes into account the Missionary activities in Egypt but does not bind himself to chronological limits. He covers the colonial and post-colonial eras but pays special attention to the imperialistic moves of Anglo-American nations and their correlation with the missionary activities of the Anglo-American Churches. Kieser consider the activities of ABCFM in the Ottoman Empire especially the Armenian and Assyrian provinces in the 19th century and first half of 20th century. Sharkey, Kieser and Erhan adopts the same argumentative line about the gradual evolution of missionary activity and acknowledged rightfully explained the phenomenon of Missionaries’ premature activities to convert Muslim to the Christianity, their realization of the impossibility of the efforts and diversion to other socio-religious groups and minorities in the same geographical area. Sharkey says that although Ottoman’s political moves of â€Å"liberalism and tolerance† under the Anglo American imperial influence has facilitated the missionary activities but socio-cultural compulsions remained there that hindered the way of missionaries and kept them away from an agenda of conversion. So conversion of majority Muslims was a fruitless effort. So zealous missionaries turned their attention to the Orthodox Christians of the area i. e. to convert native orthodox Coptic Christians to Protestants. Kieser has analyzed the same pattern of diversion among the missionaries of ABCFM (American Board of Commissioners for Foreign Missions) in Ottoman Empire. He illustrates that â€Å"The first Missionaries of ABCFM learnt early on the impossibility of evangelizing the members of Ottoman ummet†¦Their resistance to conversion was partly due the strong legal an social sanctions against conversions, but not only to that. Like the Jews, for deep historical and psychological reasons, the Muslims remained on the whole impermeable to the enthusiastic approach of the Protestants. † (Kieser, p. 392-393) He further asserts that â€Å"therefore the ABCFM concentrated its work on the Assyrians, Armenians and Greek minorities and kept in contact with Muslim marginals. † (p. 393) Erhan takes a different stance and says that the initials efforts of the American missionary were directed toward Jews living at Palestine (p. 316) but soon realized that Jew were â€Å"tight-knit religious community and thus largely immune to Christian evangelical activities† ( Erhan, p. 315) But he further illustrates that Christian missionaries were diverted to their fellow Christian with Eastern version of Christianity. All these writers have assessed the situation precisely as Quranic injunctions and â€Å"Shariah’s† rulings that consider Islam as the final version of divine religions that encompass the teachings and tenets of Christianity and Judaism. These Islamic doctrines further hold that â€Å"Murtid† i. e. convert, has no place in Islamic society. These injunctions are psychologically and emotionally absorbed in the Muslims minds so the ultimate result of apostasy was social outcast and in some cases death penalty.

Fayols 4 Functions of Management

Fayols 4 Functions of Management Henri Fayol (1841-1925), praised as father of modern administrative management, focused on general and attitudes theories of managers practice. Fayol was the first to discover the specific managerial functions of planning, organizing, commanding, coordinating and controlling (Davidson et al, 2009 p.42). However, it has comprised of only four functions nowadays (planning, coordinating, leading and controlling). These functions have become the solid foundation and core management process, playing important roles in diverse organisations. Accordingly, this essay will further elaborates the Fayols functions and convince of its great influence within the contemporary management practices. However, errors and biases decision making such as overconfidence and sink costs might cause corporate crisis and scandal (Robbins et al, 2009 p.232). Port Klang Free Zone project (PKFZ) in Malaysia, has bring on a failure planning. Advisory firm Pricewaterhousecoopers (2009 p.11) has revealed PKFZ project actual cost had rose up from RM1,957 billion, predict to reach RM12,453 billion cumulative deficits in over time. Report further indicated that failure planning included weak governance and project management, lands purchased exceed market value, low project actual occupancy and so on. It is apparent that the management team are holding unrealistically positive view, tend to obtain reward and to avoid immediate costs. PKFZ project also failure to adjust adequately for subsequent information. Thereby, decision-makers ought to not be heuristics thus simplify. Fayols coordinating function still emphasises in current management practice. Coordinating linking and allocating the organisational activities and resources to ensure efforts are effectively (Davidson et al, 2009 p.280). Coordinating approaches consist of job specialisation, departmentalisation, allocating authority and also organising activities. These purposes are to maximising performance practices, and establish sustainable competitive advantages. For this example, Malaysia former Prime Minister Tun Dr. Mahathir Mohamad has a great effort on coordinated civil servants. He initiated civil service reform in his governance time, suggested paradigm shift needed from the civil servants in their attitude and approach towards their duties. Hereby in Mahathir theory, stated that civil service should more customers focused, responsive, results and performance oriented, accountable and innovative, with the capacity and capability of providing quality services (Ho and Chin, 2001 p.22). As a result, reform has increased the efficiency and effectiveness in the civil service administration and management. Besides, Malaysia Airlines (MAS) was another example to demonstrate the important of coordinating. Reformation MAS adopt to join global airline alliance to cut short their deficit flight lines and feed to alliance airline (Sia, 2007). Simultaneously, collaborate airlines would also allocate the regional flights to MAS. Therefore, both have equal advantages, despite MAS flights reduced but made more money. Leading is another element of Fayols function. Organisational manager should have leadership skills to lead employee. Robbins (2009 p.577) stated that a good leader should have clear goals, relevant skills, mutual trust and support, negotiating skills and unified commitment. Furthermore, effective communication increase productivity and avoid distrust between employees. As Mahathir (2004 p.118) outlined that explanations is one of the important jobs of a leader, because leader (manager) have to sell the idea to people (subordinates). Thereby, good communication should a leader have. However, Milne and Mauzy (1999 p.3) argued that the most important leadership traits are not discernible by looking at the leader alone but by looking at interactive leader-follower relations. It makes clear that leader should also be sensitive to what followers think. For instance, Asia leading low-cost carrier, Air Asia, has an extraordinary leading style. The management prefers casual and team-work approach, with less authority symbolises and allows employees to share opinion (AFP, 2004). The crew members clean the plane without regard for rank, and the top manager frequent get down operations with subordinates. CEO Tony Fernandes has further explained this is a way to motivate his staff (Kang, 2003). The forth Fayols functions are controlling. Controlling means restricting organizational activities to same targeted element of performance remain within acceptable limits (Davidson et al, 2009 p.318). Controlling is an indicator and it helps to ensure the process of implementing goal was in right direction, with comparing and evaluating its performance. In reality, due to goal perform is an ongoing process, contingency are often surround and occur during process, therefore, controlling provide the critical link back to planning. Well controlling will make productivity efficiency and achieve effectiveness goal. Air Asia as a low-cost airline has to constant looking of their cost and expenses. For example, Air Asia decides buying single type aircraft, which is Airbus A320. CEO Tony Fernandes (2007) make clear that Airbus A320 is cost economics than others aircraft, superior reliability and fuel efficient. Due to this, keeping single aircraft type reduces maintenance fees and staff training expenses. It is apparent that Air Asia has made effective control through cost-efficient. On the other hand, organisation without control managing ignoring of the target and what future happens to take, lastly cause failure management. Port Klang Free Zone project (PKFZ) as stated above, was also result in weak finance controlling. The report (2009 p.40) has illustrated PKFZ purchased land with exceeds market value, and twice to accept higher interest rates loan than originally contracted without reason, despite management team discovered financial statement facing deficit. In sum, overwhelming evidences make clear that Fayols functions involve great influence to contemporary organisational management practice. Planning, coordinating, leading and controlling are incurred reciprocal condition, interdependent and interaction. Managers have to engage in different activities and different management process well simultaneously. Without Fayols functions nowadays, Malaysia Airlines might be termination, dissolution or take over by others. Also, entirely low-cost airlines organisations even many low-cost industries cannot survive. PKFZ project is not without planning, but a weakness planning and controlling. If plans and controls in satisfactory, it might be a flourish regional trade, distribution and procurement centres. Hence, it could therefore be concluded with practice well of Fayols functions, although goal cannot assure be success but can minimise the challenges and drawbacks among the approach.

The Importance of the Sonnet in William Shakespeares Romeo and Juliet

Although Shakespeare’s Romeo and Juliet is a tragedy of two young lovers caught in the whirlpool of their own youthful passion, it is also a tragedy of two young people at the mercy of a feud not of their making and of fateful events over which they have no control. Regardless of our individual response to this play, we have a common response of deep sadness over the senseless deaths of the two young lovers. Regardless of the cause of the tragic events, we are on their side. Â   There are several ways to think about Romeo and Juliet, but recent discussions of the play look at the form and language of love that Shakespeare uses and how his use of one particular form, the sonnet, enhances our sense of the play. By directing our attention to the sonnet qualities in Romeo and Juliet, we are able to discern a growing maturity in these two characters, one which, especially in the case of Juliet, belies their untried youth. This article will examine how the sonnet conventions found in Romeo and Juliet reflect the play's stance on young love as well as how Juliet's resistance to the sonnet reveals a character that allows her to endure the desertion of virtually everyone around her. Â   The sonnet is a fourteen-line love poem. Perfected by the Italian Petrarch in the fifteenth century, the form followed certain conventions. The subject matter was that of unrequited love. The sonneteer would write a cycle of sonnets dedicated to a woman, his "sonnet lady," whom he knew only from afar, who was unavailable, whose very presence changed one's earthly existence into heaven. The fourteen-line sequence was often marked by a reversal, a "turn" between the first eight and the last six lines. Frequently, the turn would move from the ph... ...m to abandon Juliet in the tomb of her dead ancestors with the body of Romeo. Throughout the chaos that occurs when the tragedy in the tomb is discovered by the outside world, Juliet remains firm and resolute, a stark contrast to the confusion that even spills into the streets of Verona: "For I will not away" (5.3.160). Preferring death to the hostile world around her, she stabs herself with Romeo's dagger. Â   Although we see the chastened adults receive their greatest punishment, the deaths of their children, it seems far too great a price to pay for the settling of a feud. Our hearts remain with Romeo and Juliet, who found passion in love rather than in hatred and who matured far beyond their adult role models. Â   "This thou perceiv'st, which makes thy love more strong To love that well, which thou must leave ere long." -- Sonnet 73 Â   Â  

Sir Gawain and the Green Knight :: essays research papers

Sir Gawain and the Green Knight In part four of this tale the theme that is advanced is chivalry, honor and human weakness. As Gawain goes to meet the Green Knight we get the feeling of dread by the authors description of the weather outside. It is bitterly cold and snowing. The wind is whipping around Gawain as he travels (115). The extreme weather reminds us that Gawain is going to face something just as ominous. As Gawain dresses for his meeting he binds his love token ( the green girdle) twice around his middle. He is somber as he prepares for his impending death. His sense of honor is what binds him to this meeting that will certainly be his death, so he thinks (117). Gawain is steadfast in his desire to fulfill his promise to meet the Green Knight. The guide pleads to Gawain that he will surely be killed if he continues on his mission and he tells Gawain to just leave and ride off in some other country rather than be killed (121). Gawain reaveals to us, yet again, his chivalry when he says that he would face his destiny rather than be a disgrace (121). When Gawain finally reaches the chapel of the Green Knight he is met with a roar. The Green Knight proceeds to play games with Gawain in an attempt to test his bravery and chivalry (127-128). The fact that Gawain did not retreat and run after several attempts were faked reveals how honorable Gawain was. It is not until the Green Knight actually takes a blow at Sir Gawain’s neck that we see that the green girdle worked its magic. Only to Gawain’s dismay is it revealed to him by the Green Knight that it was all a test set up to show if Gawain was truly an brave an honorable Knight (133). Gawain is devastated by his weakness and lack of honor and cowardice revealed by his hiding the green girdle from the master. He begins to repent and chastise himself for his failings. This reveals his human weakness that is in all of us. He is very humbled by his behavior (133).

Intro to University Studies Reflection

Introduction to University Studies Course Reflection Jonatan Damon McCreary-Harris US/101 – INTRODUCTION TO UNIVERSITY STUDIES January 27th, 2013 Deanna Miller Introduction to University Studies Course Reflection I really enjoy commuting via Amtrak train whenever I go to visit my sister in Killeen, Texas. It’s a wonderfully exciting journey that lasts about a three and half days when departing from my home in Baltimore, Maryland. There are stops aplenty along this journey; it goes through: West Virginia, Ohio, Indiana, Illinois, Missouri, Arkansas, finally Texas and my final destination.In the same way, our lives are journeys, each goal successfully attained prompts us to stop, evaluate our course and ensure our present path is in line with our intended destination. What are my long-term professional goals and how do my academic aspirations factor into reaching them successfully? What solutions and tools have been provided in this course, and how will they help me obtai n and reach my life goals? I believe this course has been the beginning of not just my academic experience, my professional career, but my life journey.I began my education journey several months ago with a fierce determination and firm resolve to obtain a master’s degree. I am aware it is a long-term commitment, understood the potential long-term benefits and the rewards of completion essay writers for hire. Charles Huckabee, a writer for The Chronicle of Higher Education, reviews the financial rewards; in an online blog know as The Ticker. He writes, â€Å"Based on an analysis of census and education statistics, the report says Americans who complete a bachelor’s degree have a median income of $50,360, compared with a median of $29,423 for people with only a high-school diploma.Those with an associate degree earn some $9,000 more than those with only a high-school diploma. Those with a graduate degree have a median income of $68,064, about one-third more than those with a bachelor’s degree† (Huckabee, 2012,  paragraph 2 and 4). In summation, higher education generally equates to higher pay. Which, I believe over time, with proper budgeting and planning, and intelligent investments, eventually leads to financial security. Other than the clear financial gains, one must also onsider the skills and lessons taught while pursuing a higher education. It is commonly known that proper communication skills are imperative to academic success. In my opinion, this has been a recurring theme in regards to academia. Furthermore, excellent written communication skills are important due to the audience being unable to rely on important visual (e. g. ; body language, facial expressions, and hand gestures) and helpful auditory indicators to correctly interpret the writer’s intended message and determine the desired tone.The long-term value of excellent academic writing skills are the direct correlations to professional writing. Yes, the aud ience may be different, but the skills acquired are still very relevant and important in the workplace. Through this course I have been challenged to refocus and prioritise my responsibilities and obligations since returning back to college. Of course, with the increased amount of obligations came more stress, and the daunting task of how to deal with the resulting stress.I realised my current processes were inadequate and my stress levels were rising to very unhealthy levels. So, I started with what I knew and chose to incorporate various solutions, suggested by my peers and colleagues, into my time management system. I have always used a calendar to keep myself organised, but this was not effective, so I started to keep a detailed agenda. This is, sort-of, budget for time. This has allowed me to, at any moment, see where I needed to be, what I needed to be doing, and what exactly I needed to accomplish.During which, I felt it easy to get overwhelmed, so, the next order of business was to ensure sufficient time for some sort of physical activity. My preference for maintaining a relatively low stress level is by running, biking, or swimming. I believe that having a solid system of support is equally important. Actively promoting my health and wellness, as well as managing my time effectively, are two key elements that will allow me to achieve success in my educational and professional endeavors.Furthermore, this course has provided me with ample time to perfect my daily routine and time management process. This course has also inspired me to not just consider my personal and professional goals, but also now understand the importance of how to achieve those goals and how integral a well-conceived plan actually is. Moreover, it has impressed upon me how imperative it is to remain steadfast and focused, committed to the actual execution of the determined solution until you have reached fruition. One cannot simply run a marathon, a total of twenty-six miles, only to quit in the last five miles.Goal setting provides much-needed direction and goal planning allows us to clearly understand what is required for us to effectively reach them. It is necessary to remain flexible and open to altering the route to success. Circumstances may change, as they frequently do, and it is often necessary to reevaluate your goals and appropriately respond to the variables at hand. Through proper planning, remaining steadfast to my resolve for excellence, and the overall vision, it is my belief that I can achieve my highest goals.My success in the healthcare field directly relies on my continued pursuit of a higher education and my academic successes (e. g. ; Bachelor’s and Master’s degrees). I have a passion for excellence in the service industry and this is why I chose the healthcare industry. My life goal is to strategically position myself within the healthcare industry, wherein I will have the capacity to touch to and change the lives of other s, for the better on a much grander scale.As of now, I am relegated to lower tiers of the corporate ladder and am limited to working within the perimeters set by my organization. I hope to one day rewrite that game and bring the focus back to, what I’ve penned as â€Å"patient first care†. I want to raise the standards of excellence, in regards to patient care, in my organization. Ultimately, I would like to see them more aligned with that of my own. In order to get there, I must learn academically (obtain a degree) and gain the required professional experience to make this happen. Passion for excellence; excellence in service. † Over the past nine weeks I have grown to enjoy and appreciate the online classroom the collaborative learning environment it provides; I believe the value of such cannot be understated. Along with teaching important self management and critical thinking skills, this style of learning encourages students, as well as instructors, to active ly share their thoughts and questions freely, discuss and clarify these ideas, as well as evaluate others; whereas I may be less versed on a topic, my classmate may be an expert.Each online classroom is, in a sense, a small community or support system that in turn challenges our thought process and promotes personal growth. In order to succeed we, the students, are required to think critically and assume responsibility of our collective learning experience. I am extremely excited to take the knowledge I have learned from this course and apply it to my subsequent courses, as well as my professional career. In summary, Introduction to University Studies has provided me with a clear understanding of the online learning environment and effectively prepared me for future successes.The writing techniques, skills, and lessons taught, including also the resources that the University of Phoenix provides are truly advantageous and will surely help me achieve my long-term educational and caree r related goals. I am grateful for the opportunity to learn from, and with such an incredible group of individuals. I am proud to be a Phoenix! Reference Page: Huckabee, C. (2012, December 19). Analysis Adds to Data Showing the Economic Benefits Of a College Degree. The Chronicle of Higher Education. Retrieved from: http://chronicle. com/blogs/ticker/new-analysis-adds-to-data-showing-the-economic-benefits-of-a-college-degree/53267

Clean Edge Razor Case

Problem Statement: Paramount has become a market leader in global consumer products; but knows that innovation is vital to continue success. Paramount has used technology to create an innovative razor, but wants to make sure that it is positioned effectively. Situation Analysis: * Customers: Male consumer products have been trending upward in the last decade. The customer segments are broken up into three areas; social/emotional, involved razor users, and uninvolved or maintenance users. Social/emotional are responsible for 39% of Nondisposable razors, Involved is for 28%, and maintenance users account for 33%.In 2009 consumers razors and replacement cartridges at a higher rate than ever before. * Competitors: Competition includes direct competition as well as substitutes for Nondisposable razors. In 2010 the three major players were Paramount, Prince, and Benet & Klein (B&K). Prince mainly focuses on super-premium products. B&K entered the Nondisposable market in 1985. There are als o new entrants which account for the rest of the market. In 2010 Paramount is expected to have a 21. 4% dollar market share. * Company: Paramount is a large consumer products company with $7 billion in gross profit in 2009.The current Nondisposable razor line has products in both the market and value customer segments. The Clean Edge Razor is the first Nondisposable razor produced by Paramount that has a technological innovation. Paramount is relying on the Clean Edge Razor to increase sales and earn more market share in the Nondisposable razor category. * Context: In 2011 the effects of a recession are becoming less drastic than in years before. Customers have more disposable income and companies have more money to spend on investments such as media/advertising and R&D. Collaborators (retailers): In 2009 food stores represented 42% of all razors and cartridges. Other distributors include drug stores, mass merchandisers, club stores, and other distributors. As SKU’s increase, shelf space is increased to accommodate for all of the different products. Distributors are willing to increase shelf space because the margin on razors is high compared to other consumer products. Alternatives: Position the Clean Edge Razor as a niche product for highly involved groomers looking for a superior shaving experience. Pros * Less cannibalization. Social shavers right now aren’t interested in the Pro or Avail razor. Paramount is concerned with the overall profitability of all the razor lines. By positioning the Clean Edge Razor as a niche product, the brand equity of Pro and Avail won’t be as affected as if the Clean Edge Razor was positioned as mainstream. The current customer segment for emotional shavers is 39%. With over 1/3 of the customer segment involved with emotional razor purchases there is a decent sized market that could use the benefits of the Clean Edge Razor. * The net operating profit based on financial analysis is higher than the mainstrea m positioning strategy.There are advantages of positioning the as a niche product. Advantages * One advantage is that customers will be more involved, so they will take the time to research the product. After the consumer investigates the Clean Edge Razor, he will be able to tell that there is a clear advantage and the Clean Edge Razor is the best option. * Another possible advantage could be that Paramount could increase the size of the social/emotional market. Cons * Clean Edge Razor is losing out on potential sales because the market is much smaller. * Another con is the negative brand awareness.Even if Paramount created the greatest razor of all time, the brand wouldn’t become stronger because only people who know about razors would know that Paramount is making technological innovations. Through a niche market Paramount would need to rely on their other razors to remain relevant to the mass market. This could prove to be difficult as other companies continue to come out with new razors. Disadvantages * The investment spent on R&D to create the Clean Edge Razor was substantial; it will take longer to earn back the money spent on developing the Clean Edge Razor.Position the Clean Edge Razor to the Mass Market Pros * More people will be exposed to the product. This will lead to greater sales. This will also improve brand equity. Through this positioning strategy Paramount will have a razor in each segment. * Although not as profitable, this positioning strategy will still make a profit and build brand equity. Advantage * Paramount will be viewed as innovative and keeping up with competition. A company that is stagnant falls behind. Through marketing this razor to everyone, Paramount will be viewed as taking the next step to create the best razor.Currently Paramount isn’t working on any other innovative razors so this technology will have to be available to all different types of customers. Cons * One con is that not everyone will know how the v ibration will help prevent a better shave. There are also a lot of people who don’t need a superior razor; they are content with the razor the way it is. * Another con is that the razor will have to be priced lower than if it were a niche position due to competition. * Money spent on advertising. Based on the pro forma; it would cost roughly $12million more to advertise to the mass market.This is risky if the Clean Edge Razor doesn’t do as well as forecasted. Disadvantage * Cannibalization. Currently Pro and Avail have 22. 2% of the volume of razors sold, the largest of any pair or razors. Introducing a razor in the same market with more features will damage the sales of both the Pro and Avail. * This will also negatively impact the brand power of Paramount when the numbers are revealed and it shows that Pro and Avail are not doing as well as expected. * Based on financials this is the worst strategy to pursue. Recommendation: It is important for Paramount to grow the Clean Edge Razor as well as the Pro and Avail.I recommend that the company position the Clean Edge Razor for one year as a niche position and then position the Clean Edge Razor as a mass-market razor for everyone to use. Pros: * Through using a bit of both positioning strategies Paramount will receive the best of both worlds. One pro is less cannibalization of Pro and Avail in the first two years while consumers are adapting to the Clean Edge Razor. By the time the Clean Edge is positioned as a razor for everyone; the 39% of people who have already been exposed to the Clean Edge will be able to differentiate this razor from the Pro and Avail.The cannibalization after the first two years won’t be as severe because people will have already been exposed to the Clean Edge Razor. * A lower price when the product is positioned differently will lead to a larger share of social shavers. The social shavers that have been paying a premium price will be happy to pay less money. The othe r social shavers that don’t use the Clean Edge will be more likely to use the shaver because the price will be lower; meaning the consequence of the razor not meeting expectations will decrease. The sales will increase dramatically after the second year due to more potential customers. Based on my financial statements the net profit is slightly larger than the niche positioning strategy by itself. * Growing brand equity and positive word of mouth advertising through social shavers telling friends and family Cons: * Regardless of the positioning strategy there will still be some cannibalization. * Social shavers may see the change in positioning as a shift in quality and think that a lower price will equate to a bad razor. * The incremental net profit may be too similar to the niche positioning strategy to risk damaging brand power. Implementation Plan:On January 1, 2011 I will tell production to manufacture the Clean Edge Razor just as if we were pursuing a niche positioning strategy. We will spend the $14 Million dollars in advertising on specialty male health and fitness magazines, television shows, and radio stations. We will also be relevant on social media sites such as Twitter and Facebook. There will be contests with our razors and customers will get the opportunity to spread word-of-mouth about the Clean Edge Razor. Paramount expects to make over $52 million, with most of that coming in the second year because the first year is mainly niche positioning.It is safe to say that $20-$23 million will be made in the first year. During September we will launch a new campaign positioning the razor as the everyday man’s razor with advanced technology. During this time we will also run a smaller ad campaign for the Pro and Avail marketing the razors as reliable and a staple of the razor market. This is why advertising increases overall in the combination strategy. Paramount is expecting cannibalization regardless, but using a mix of both strategies will help offset the large cannibalization from just using the mass marketing strategy.This will benefit Paramount as a company because Clean Edge Razor will be exposed to every customer segment while still trying to maintain the brand power of Pro and Avail. This strategy will benefit the brands as much as possible. Also, the financials in the Appendix support this strategy over the niche and mass marketing positioning strategies. Cannibalization is inevitable; but it is vital that customers from all segments see that Paramount is an innovative company determined to find new ways to benefit their customers. Appendix